0 items in my cart

Shop by Category

Creating A Players Club That Makes Your Guests Smile…And Keeps Your Bottom Line Healthy!

The definitive primer for casinos adding a new players club. Topics include: developing a reinvestment budget, creating member benefits, designing collateral, training club staff, driving membership, building promotions that increase card usage, segmenting the club database, developing a targeted direct mail program and creating measurement tools.

Items Regular price Quantity
Item #: Creating A Players Club
Creating A Players Club That Makes Your Guests Smile…And Keeps Your Bottom Line Healthy!
$ 199.00 USD


Customers who purchased Creating A Players Club That Makes Your Guests Smile…And Keeps Your Bottom Line Healthy! also purchased the following: